Section

Time for yet another gratuitous post to plug Blue Monday. This go around, since some of you have asked about the typeface, I thought I should post a link to Section, a typeface designed by Greg Lindy of the Village Collective. Although ACTAR chose the face, it seems rather apt, given that AUDC’s base at the time was L. A.:

Section was designed specifically as the identity font for Intersection
Studio
, a multidisciplinary design firm in Los Angeles. The goal was
to create a flexible, yet distinctive and legible font. Section’s
application involved everything from business forms to collateral
material. This font was a key element in establishing the Intersection
Studio brand. It is suitable for text as well as display. Eurostile and
News gothic served as reference in the creation of Section.

 

 

Read more